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Clockwise News, Marketing
22 Feb 2021

4 Ways B2B Marketing Can Help Get Sales Back On Track Post-COVID

To succeed with social media, your business needs to be producing compelling, high-value content that engages its followers.

Johanna Andersson
Clockwise News, Marketing, Word of The Week
07 Dec 2020

Word of the week: Hedonic

I stumbled upon the word Hedonic this week while trying to read a scientific paper on drug abuse (well, you’ve…

Tim Glynne-Jones
Clockwise News, Marketing
02 Dec 2020

CSR Marketing for Company Growth

Corporate Social Responsibility, like many aspects of marketing, started life merely as a buzzword, a useful tool to enhance and…

Nick Meese
Clockwise News, Marketing
10 Nov 2020

Internal Comms – Are Your Staff on Board?

For a team to work successfully, everyone has to be dedicated to pulling in the right direction. And nowhere could…

Nick Meese
Clockwise News, Marketing, Word of The Week
05 Nov 2020

Word of the week: Random

To choose this week’s word I took any old book from my bookshelf, stuck in a pin and it landed…

Tim Glynne-Jones
Clockwise News, Marketing
03 Nov 2020

Social Media Management – Are You Equipped?

To succeed with social media, your business needs to be producing compelling, high-value content that engages its followers.

Nick Meese
Clockwise News, Marketing, Word of The Week
29 Oct 2020

Word of the week: That

This week I really am taking up your valuable bandwidth with a few comments on that unassuming little pronoun/adverb/determiner/conjunction that…

Tim Glynne-Jones
Clockwise News, Marketing
27 Oct 2020

Engaging Your Audience

The term CRM is often used when referring to the software used to track the actions of your customers, but…

Nick Meese
Clockwise News, Marketing, Word of The Week
22 Oct 2020

Word of the week: Cliché

Cliché is an interesting word and here’s why. Just about everyone knows that clichés are bad and should be avoided…

Tim Glynne-Jones
Clockwise News, Marketing
20 Oct 2020

Grow Your People. Grow Your Business

The term CRM is often used when referring to the software used to track the actions of your customers, but…

Simon Ellis
Clockwise News, Marketing, Word of The Week
15 Oct 2020

Word of the week: Trillion

Trillion is not a word you often hear bandied about. Not even Brian Cox uses it, preferring the more scientific…

Tim Glynne-Jones
Clockwise News, Creative, Marketing
13 Oct 2020

Is Your Marketing Making Way for the Next Generation?

This year, Generation Z (currently aged 13-24 years) makes up 40% of global consumers with a spending power of over…

Simon Ellis
Clockwise News, Marketing
24 Jun 2020

Could rebranding during a global pandemic be a good idea?

As the “human face” of your business and how you communicate to your customers, your brand is a true reflection…

Nick Meese
Clockwise News, Marketing
08 Jun 2020

Outsource your marketing or hire in-house?

Here’s our completely unbiased assessment of the chief considerations

Nick Meese
Clockwise News, Marketing
28 Apr 2020

Emerging from lockdown

Life after lockdown – Will how we work, shop and play ever be the same again?

Nick Meese
Clockwise News, Marketing
21 Apr 2020

The business landscape is changing… COVID-19 is making sure of that!

Who’d have thought this time last year that the image of a perfectly innocent handshake would send some people recoiling…

Nick Meese
Clockwise News, Marketing
15 Apr 2020

Are you just firefighting right now, could you be planning instead?

As a marketer I have lost count of the number of businesses who feel that ceasing marketing activity in times…

Simon Ellis
Clockwise News, Marketing
15 Apr 2020

Z is for Zeitgeist

From the German ‘zeit’ (time) and ‘geist’ (spirit), zeitgeist is a term coined in the mid 19th century to mean…

Simon Ellis
Clockwise News, Marketing
08 Apr 2020

Y is for YouTube

While LinkedIn is, arguably, the best platform for niche-specific B2B video content, YouTube, still going strong after almost two decades,…

Simon Ellis
Clockwise News, Marketing
01 Apr 2020

X is for X-ray Marketing

Imagine if you could see into the minds of customers. Wouldn’t that make it so much easier to sell your…

Simon Ellis
Clockwise News, Marketing
26 Mar 2020

W is for Working from home

Well after years of talking about it, worrying about it’s effect on productivity, collaboration and work-life balance, for most people…

Simon Ellis
Clockwise News, Marketing
18 Mar 2020

V is for Viral

In case you’ve always wondered what ‘going viral’ really means, the current real-life demonstration should help. Imagine your brand message…

Simon Ellis
Clockwise News, Marketing
11 Mar 2020

U is for Umbrella

Umbrella branding – drawing a group of services together under the umbrella of a brand – can increase client outreach…

Simon Ellis
Clockwise News, Marketing
04 Mar 2020

T is for Trade show

Websites and SEO go together like peaches and cream. And that’s the problem. In far too many cases (probably 99.9%…

Simon Ellis
Clockwise News, Marketing
26 Feb 2020

S is for SEO

Websites and SEO go together like peaches and cream. And that’s the problem. In far too many cases (probably 99.9%…

Simon Ellis
Clockwise News, Marketing
19 Feb 2020

R is for Real-Time

In a world dominated by social media, the ability to produce marketing that reacts (or appears to react) with lightning…

Simon Ellis
Clockwise News, Marketing
12 Feb 2020

Q is for Query

A search query is the exact string of words an internet user types into a search engine. It’s not quite…

Simon Ellis
Clockwise News, Marketing
05 Feb 2020

P is for Personalisation

Marketing, as the old man once said, is all about knowing your customer. Know who they are, know what they…

Simon Ellis
Clockwise News, Marketing
29 Jan 2020

O is for Offline

As good as the Internet is, with its keywords, infographics and whizzy, state-of-the-art search engines, there’s something about the physical…

Simon Ellis
Clockwise News, Marketing
22 Jan 2020

N is for Niche

Originating from the French word nicher, meaning ‘to make a nest,’ a niche may be small but its ad-herents, like…

Simon Ellis
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Clockwise Marketing
  • About
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© 2020 Clockwise Marketing